Front Desk Coordinator (Sales-Driven, Customer-Facing)

Front Desk Coordinator (Sales-Driven, Customer-Facing)

The Joint Chiropractic – Groton, CT

Pay: $18–$22/hour base + commission bonuses
Schedule: Full-time or Part-time
Clinic hours typically 10am–7pm (evenings and weekends required)

Our Mission

At The Joint Chiropractic, our mission is simple: make routine chiropractic care affordable, convenient, and accessible so more people can feel and move better every day.

Wellness Coordinators play a direct role in that mission by helping patients understand their options and commit to consistent care that delivers results.

About the Role

The Wellness Coordinator is a front-line sales and customer experience role. You are the first and last impression of the clinic and play a direct role in driving revenue through membership sales.

This is not a passive front desk job. It is a goal-driven sales position in a fast-paced retail wellness environment.

If you are loud, outgoing, confident, and comfortable asking for the sale, this role may be a great fit. If you are uncomfortable being measured by performance, this is not the role for you.

This role is best suited for individuals who are energized by constant interaction and naturally enjoy talking to people all day.

Core Responsibilities

• Build immediate rapport with members and prospective patients; make every person feel welcomed, seen, and comfortable the moment they walk in

• Naturally carry conversations with ease, warmth, and confidence in a retail environment

• Engage patients proactively rather than waiting to be approached

• Educate patients on chiropractic care, visit options, and memberships in clear, relatable language

• Confidently present pricing and ask for commitment

• Convert new patients into recurring members

• Follow established sales scripts while sounding natural and conversational

• Answer phones, schedule visits, and process payments accurately

• Maintain accurate records in the clinic computer system

• Support smooth clinic flow and daily operations

• Participate in opening and closing procedures to ensure the clinic is ready for patients

• Maintain a clean, organized, and professional clinic environment, including light cleaning of common areas and restrooms as needed

Performance Expectations

This is a sales-driven role. Continued employment is contingent upon meeting performance expectations after training.

Core Metrics (measured weekly and monthly):

• Membership conversion rate: Target 60–70% of new patients

• Monthly membership sales:

  • Full-time: 40–60 new memberships

  • Part-time: Prorated based on hours worked

Top performers earn additional commission and advancement opportunities.

Required Qualifications

• Proven sales experience (retail, fitness, wellness, hospitality, or service-based sales)

• Naturally loud, outgoing, and socially confident — this energy must come naturally

• Comfortable initiating conversations and speaking clearly and confidently to strangers throughout the day

• Able to memorize scripts and deliver them conversationally

• Strong computer skills and ability to learn new systems quickly

• Comfortable making outbound sales and follow-up calls

• Reliable, punctual, and professional

• Willing to accept coaching, feedback, and accountability

Preferred Qualifications

• Bilingual English/Spanish highly preferred

• Background in fitness, wellness, or healthcare

• Experience with membership or recurring billing models

• CRM or EMR system experience

• Basic knowledge of anatomy or wellness concepts

Professional Standards

• Business professional dress code required

• Clean, polished, and professional appearance at all times

• Ability to stand and remain engaged for full shifts

• Fast-paced, high-energy customer interaction throughout the day

Compensation & Benefits

• $18–$22/hour base pay

• Commission-based bonuses tied to performance

• Full-time benefits include:

  • Health Reimbursement Arrangement (HRA)

  • Paid holidays

  • Paid time off (PTO)

Growth Opportunity

High performers may advance into:

• Senior Wellness Coordinator

• Lead Front Desk / Operations support

• Future clinic leadership roles

You are applying to work with a franchisee of The Joint Chiropractic. If hired, the franchisee will be your only employer.